>> The most interesting part about this company, is and it really kind of harkens back to one
of the most interesting classes that I took at business school.
And it was all about basically disruption
and how there's these underserved pockets of the market.
And in this case, I think it's these kinds of main street small business owners
that are just kind of overlooked by the larger corporations or the players in the space.
And so, if you can create-- use technology and create a company to basically serve them first
and then work your way up market, it's just an interesting way to grow the business
and to kind of, you know, disrupt or work your way into serving more customers,
than you normally would if you just kind of come in at the top.
So, I think that's what kind of drew me to the company, which I think is interesting.
The other interesting piece is that no one's doing what we're doing really
and no one is necessarily doing my job.
So, you know, every day it's kind of figuring out how do we almost, like,
solve the Rubik's Cube of partnering with these large banking institutions?
They're highly regulated, they-- it's just harder to innovate because of that.
And so, for them to partner with an innovative company is even more challenging.
So, long story short, it's a long sale cycle, it's challenging, but it's interesting.
And I think you know most of the reason why it took the job was that no one's doing it
and if I could figure it out, you know, it would be, it would just be a huge win.