>> My name is Andrew Richter.
I am the news director for Premier Network.
We are a major radio syndicator.
We have approximately 800 affiliates
nationwide, and I run the new rooms.
We run all sorts of music and entertainment,
and other sorts of news helping radio stations
prepare their shows throughout the day.
I am doing story assignment.
I am actually editing news copy.
I am handling personnel issues when they arise.
I am writing copy as needed
in terms of news coverage;
any type of entertainment news that arises.
I cover for sick days and all
sorts of things like that.
I am also involved in strategic development.
I mean there's a variety of
ways in which that could happen,
but let's assume that it's a major story
that's of interest to a general audience.
What would happen is that either I or one
of the other writers would see the story
and either they would let me know,
or I would obviously know myself
that it needs to be taken care of.
If it's something I'm writing
I just open up our website,
and we have you know the
standard WYSIWYG editor.
If it's something I'm writing I will just
write it and then you know give it a once-over
and it then gets published to our website.
If it's something that one of my writers is
writing they'll write it, they'll submit it.
I will see it in our queue, and then I will
edit it and make sure that it's good to go
and will work on air for radio stations.
From that point we publish it onto the website
which only our affiliates have
access to; its password protected.
It's not a public facing website, and then
they will be able to see it and they'll be able
to use that news on the air on the radio.
If it's a huge, huge story we can also
send them an email bulletin let them know,
hey you need to check the website right now
because there's this huge story going on,
but generally most affiliates will keep our
website up and running throughout the day
or at least be checking it periodically
so they'll see it soon enough
on their own for the most part.
They choose you know.
From there it's up to them what they do
with the story, but our job is to make sure
that they have that information in hand.