>> I think to be a good marketing specialist, you need to be able
to find a common ground with everybody.
Once you find a common ground with somebody, it's easier to get them to talk to you,
tell them what they need from you.
Beyond that, I think you also have to have good public speaking,
and be able to give presentations off the cuff, you know?
It's-- I actually saw one of my professors downstairs recently, Professor Todd,
and in her class, when I had her here, she did this thing with us called an elevator speech,
and every student is like this is silly, I can't believe we have to do this 30-second speech,
but you know, that's how I got this job.
By learning my 30-second speech, I met somebody in Becker, and I got hired.
So it's the little things that, you know, you learn in school that don't seem so significant,
you get out and realize that they were really important.
To be a marketing specialist, I was a communications major.
You can also do marketing or advertising.
The thing about my job is that it's a very general major,
so there's tons of different things you can get involved with.
You can do HR, marketing, you know, you can do PR work.
It's just kind of what you want to specialize in.
So I would say if you find a class that you really love the material,
if it's an advertising class, if it's a PR class, I would say take some more of those,
because then you've kind of found your niche, your specialty.
I really love coming up with marketing campaigns.
That's where I excel, so that's kind of how I've driven my career.