>> Make sure you have those writing skills honed and just be willing
to jump in to a lot of enthusiasm.
I think enthusiasm is important, combined with expertise.
So, it's important to have that basic expertise, know your industry,
be able to communicate your value to that business.
How are you going to help that business, with that agency,
whatever it is you're going to be in?
How are you going to help them be more successful, which means how are you going
to help them make more money and then bring in more clients and--
or help the company promote itself better?
Because if you don't speak that bottom line language, then you probably won't be hired
or you won't advance, that's what everyone is looking for right now.
They're looking for a way to make their company more successful, more profitable,
and you have to be a part of that mix because they're not just going
to hire you for-- to fill a quota.
No, they're looking for be able to really help them, be more profitable, so.