-: I like the people aspect.
The ability to get to know the farmers,
the people that are growing our food,
and just seeing their passion,
empathizing with them because of the hard work.
And you do it 24/7, you don't just go out and farm
when it's nice and sunny and pretty.
You do it in the rain and the sleet and the snow.
And then they all have such great stories.
It's easy to tell a story that has a good ending.
And everybody likes to eat, and just connecting that
and having people, the light go off
and think "oh my gosh, that's what that means!"
or "that's where that comes from."
And being a part of that connection is really cool.
One of the biggest challenges in the industry,
which ultimately affects me as well,
is there seems to be a real trend of...
I think it's wonderful that everybody wants to know about
where their food comes from and how it's raised
and how farmers do things.
And certainly farmers have nothing to hide.
But there's a lot of people that are
very, very interested in where there food comes from,
but they have no desire to really learn.
They think "I read it on the internet, it must be true."
And so, working to dispel those myths
and misinformation that people have
so that they truly do have the right--
And I think it's one thing to try to dispel myths
and things that may not be correct about GMOs
or organic versus non-organic
and personally I think there's room for everything.
We have a lot of mouths to feed,
and certain people can afford certain high-quality things,
but in the end we've gotta feed
a whole world full of hungry people
and the technology that's been developed
is to help us do that.