-: I like that it's at best,
at it's best moments, it's very collaborative.
I like the opportunity
to partner with an artist
and hear what he or she has in mind.
And what they're inspired by,
and what they were getting out of the music,
and let them hear how their music maybe is inspiring me,
in terms of what kind of visuals.
And have that back and forth, and come to some sort of
conclusion on a direction and what the artwork should be,
and then the process of making it.
That is very satisfying.
When you feel like you've solved the problem.
You've determined what the album art needs to be,
and you've been able to do it.
That is really great, and when it's collaborative,
I think it's extra special.
For me, that's more validating, in a way,
than if I was to come into the room
with some sort of idea, like,
this is what I think your album should be.
And then they go, okay, great, I guess we'll do that.
I like the back and forth.
I like making sure that it's right for that person.
To know that that artist is proud of the work.
That they can attach themselves to it.
'Cause it's attached to them.
That album cover is gonna be their
first album cover forever.
It's actually, there's a level of permanence
to that work that doesn't exist in a lot of
other graphic design fields.
And so, I take that seriously, too.
So that's something that I really like about it.