-: My name is Eric Sandrood and I'm a hobs farmer.
For me it's about finding breweries who we can have
a good relationship with.
I want to know you and I want you to know me
and so for me I think about it as not so much sales
but relationship building and making sure that people know
that we're around, what we have available,
what our values are and we like to work
with breweries who share our values.
So that's quality, that's transparency,
that's really being authentic and having a passion inside
your business and it's not just about the dollars and cents.
It's about something a little bit more.