-: You know, every season has its challenges,
and you really have to have, to be an entrepreneur,
to be a farmer, you really have to have some guiding
principles and passion below the surface,
because you're not gonna make it very long
if you're just in it for the money.
There's a lot easier ways to make money than farming.
If you just want money, don't go into farming.
But I think it's an extremely gratifying job,
I think that the pride that I feel when we do a good job,
when we have a good crop, when the brewers are satisfied,
especially when the drinkers are excited,
the people who ultimately consume that beer
really enjoy having a local connection
to their product, to their beer.
That's why we do it, that's like
the energy that keeps us coming back.
As an entrepreneur and as a farmer,
you kind of have to do everything,
You know, you're the COO, you're the CFO, you're the CEO,
you're the marketer, you're the sales, you're the HR.
You gotta know a little bit about everything,
You gotta be able to keep everything moving.
I think for me, I really enjoy that challenge.
And the thing that would be the biggest challenge
for me is to, staying resilient in the face of challenges.
I mean, you basically, the way I think about my job is,
each day, whether or not I know it or not,
there's going to be a problem that
needs to be solved very quickly.
And so that might be in accounting,
that might be in sales, that might be in production,
that might be with an employee, but every single day
there's something that needs immediate attention,
and it's best to go in to every day with that mindset
that, here are some issues I'm working on in long-term,
but I know something's gonna show up,
and I have to be ready and flexible and resilient enough
to shift my focus to that pressing issue.