-: If a student asked me about a career in marketing,
there's a few things I would advise on.
One, don't skip the math classes.
Focus on that more.
You will use it more than you'll realize,
especially the analytics ones,
which are the really tough ones.
The other is stay on top of learning.
Learning doesn't end once you leave college.
Things change, mediums change, approaches change.
So, keep yourself challenged.
Focus on continuing ed.
That's the only way you'll stay on top
of evolving marketplaces, and also, just be open to change.
If you studied marketing,
you may not want to end up in marketing long-term.
You might find a different career path.
You gotta be flexible and open to that.
As far as continuing ed,
or staying on top of education post-college,
there's a few things that I highly suggest,
is look into programs around you,
either hosted by a university close to you
or anything online,
that will give you some sort of graduate certificates
or just an opportunity to expand your overall experience.
Myself, I look for things that have certifications,
for example, that are applicable to my job,
PMP, or project management certification,
CEMPRO, which is customer experience professional,
things like that that,
in five years from now, they may be different, but look.
Study online, look what's happening in your industry,
look what's happening within marketing, for example,
that can give you kind of that foot forward
to not just push yourself, but also, your company,
'cause that's their expectation
is you're gonna help take them where they need to go
on the marketing side.