-: My job, what I like about my job, my job is,
it is extremely challenging
is very fast paced.
When I started, I was always wondering,
"When will this slow down?"
and 12 years later, I'm realizing
it only gets worst. (laughing)
But that's what I love about it.
It's always something different about it.
There's a lot of opportunities to explore
and try new projects.
Get involved in new opportunities.
Ferguson, the company itself, is a large organization
we're in all states, all major markets.
You get that geographic visibility.
You get really cool projects coming your way.
And there's always something where you have to kind of pivot
and rethink and look at things in more creative
and more, more creative ways to solve a problem
and get to a conclusion.
Using social media, using new technology
to advertise a market to customers,
that has been a challenge
and not all companies, I think, were quick to embrace it.
I would say Ferguson was, specially within our industry,
in things you wouldn't expect like Yelp or via Twitter.
An experience in a showroom or a kitchen and bath gallery.
Historically, I always thought
Yelp was just for restaurants.
Now I'm finding that you can review basically anything.
It's staying on top of that.
We have dedicated people
who just focus strictly on social media marketing.
That job, that career path, didn't exist when I graduated,
so there has been an evolution.
And we see, honestly, things like Houzz or Pinterest,
they are becoming increasingly more useful
on the marketing side than traditional marketing has been.
Focusing on how that's shifting,
it's challenging but it's also fun
cuz it's a whole different medium
that you have to stay on top of.
And it definitely is something
that is evolving more and more each year.