>> My name is Jason Bayona.
And for a living I am the associate director
of college recruitment for Starwood Hotels and Resorts.
I've been with the company for about 11 years.
And my responsibilities are really to kind of come up with strategies and programs
that build a talent pipeline for our hotels and about five programs,
some of them also pipeline our corporate individual offices as well.
I lead a team of about three recruiters.
It's our responsibility to figure out how to stay relevant and sort
of an employer brand perspective on campus and how do we sell our company
to students and get them to join us.
So, again, I can have that pipeline.
But simultaneously, we're also building strong relationships with universities so we can,
together, work on developing their students into the future leaders of the industry.