>> For a long time it was just the fact that I didn't have to really answer
to anybody and I was self-sufficient.
And I didn't have to wake up at a certain time and go to a location.
Me and the corporate world don't get along very well, so this was a way for me to continue --
like the wedding business was a way to continue to shoot in a documentary and journalism --
continue that tradition that I had sort of studied before.
And so now that I've kind of switched everything, I still have that freedom
and flexibility, but now it's almost like taking the pictures is --
I mean, that's what we all love as photographers, shooting,
but now it's more knowing how the images will be used.
That's by these organizations to promote themselves.
That's kind of what my motivation is at this point.
And just starting something new is exciting again.
So I'm kind of like, you know, it's still photography
but it's a different type of photography business.
So I'm still kind of working out the kinks with that.