>> My name is Michael Barker,
and I'm a marketing operations manager for Innovative Marketing Group.
I primarily supervise the partnership between American Express and Universal Studios.
So if you would go to Universal Studios, you can apply for an American Express card,
and if you get approved on the spot, we give you a card right there on the spot.
We also give all new members incentives to go inside the park,
and then a lot of different creative events and avenues as well.
So it could just be as simple as daily operations.
It could be that I have a shipment of promotional bags coming in.
It can be inventory.
It could be some staffing, scheduling.
Sometimes we have events that I have to plan for American Express partners as well.
So if I do have partners in town that week, I could be down at L.A. Live confirming events
that I have planned for them, and then it could be as simple
as just sending end of week reports.
I also have assisted with press events, marketing and press events for BET awards,
Grammy awards, Billboard awards, American Music Awards as well because we are a marketing firm.
So we kind of have our hands in a lot of different projects.