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[ Intro Music ]

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>> Now that I've got my profile set
up, I can begin to educate myself.

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LinkedIn gives me so many resources to expand
my knowledge base and fields of interests.

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And an informed person is a hireable person.

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Headlines and daily posts enable me
to stay current with what's going on.

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Joining groups or following specific
channels allow me to target areas of study.

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LinkedIn company pages allow me to
become familiar with specific companies

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and the people and positions within them.

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> There are a ton of different
what we call groups on Linked In.

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So there are groups related
specifically to internships.

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There are groups related
specifically to individual fields.

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They are great places just to duck
your head in every once in a while,

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see what conversations are going on.

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And you and hundreds of other people can
interact in that way where you're all trying

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to benefit each other and
help out however you can.

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>> It goes without saying that there are
a lot of people on Linked In and a lot

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of opportunities to build your network.

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I'm going to start by connecting with my friends
and family and build up my network from there.

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>> So a big piece of advice that I give is
to look for that second degree connection,

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somebody who can make an introduction on your
behalf to a person that you're trying to reach.

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We did a lot of research
at LinkedIn that suggests

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that a warm connection is much much more
likely to lead to actual closed business

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in a business setting than
just reaching out on your own.

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>> Here are some tips to get the most
out of networking for a job on LinkedIn.

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Personalize each connection
request with a couple of sentences.

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Use the advanced search feature
to look up hiring managers

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at the companies you're interested in.

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Never be pushy.

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Always be professional.

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Ask for help and be generous
in extending help to others.

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>> There's really no better
place to make a positive impact

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from that professional standpoint
than your LinkedIn profile.

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It tells the complete story of who you
are, even if you haven't worked yet.

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What you expire to do, what experience you
have, what course work you have, what professors

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or teachers that you've had can vouch for you.

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>> A big part of being successful
in business is making connections.

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And thankfully, LinkedIn puts that
power right at your fingertips.

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So now isn't the time to be shy.

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If someone can make an introduction
for you, go ahead and ask for it.

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Just remember, be sure to pay it forward in the
future if someone comes to you asking for help.

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